Howard Meller
President/CEO People First FCU - People First Federal Credit UnionHoward Meller is the President and Chief Executive Officer, at People First FCU, leading the organization with a strategic focus on growth, operational excellence, and long‑term value creation. With a proven track record of guiding teams, driving innovation, and strengthening customer and partner relationships, Howard is recognized for his commitment to building strong cultures and delivering results. A trusted leader and forward‑thinking executive, he brings deep industry insight and an unwavering dedication to the organization's mission and future direction.
Creating Trust and Loyalty Through CX and Connected Culture
4:20 PM Keynote: From Gut Feel to Real-Time Intelligence: How Community Financial Institutions Can Turn Data, AI, and Automation Into Smarter Decisions
This session explores how community financial institutions can use data warehousing, AI, automation, and executive dashboards to make faster, smarter branch and member-growth decisions while preserving human-centered service. Through People First FCU's experience building an in-house Microsoft Fabric data warehouse, attendees will see how a $1B+ credit union is powering executive dashboards, member engagement analytics, fraud detection, and production Copilot agents — proving that AI enablement is not just a big-bank story. Get insights on how to:
• Move from spreadsheet-driven reporting to a more disciplined operating cadence.
• Define the Executive's dashboard around action, not vanity metrics.
• Use AI and automation to reduce manual work without weakening accountability.
• Make branch, call center, lending, and member data more visible to leaders.
• Build trust in data by validating logic, definitions, and reporting rules.
Check out the incredible speaker line-up to see who will be joining Howard.
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