Lori Walker | Future Branches Austin

Future Branches Austin 2025

November 18 - 20, 2025

JW Marriott Austin, TX

Lori Walker

Lori Walker

Chief Marketing and Communications Officer Chambers Bank

Lori Walker serves as Chief Marketing and Communications Officer at Chambers Bank, a $1.4 billion, family-owned community bank with 24 branches in Arkansas and Texas. In her role, she oversees all marketing, communications, and public relations initiatives as well as supervising the incentive sales program and the learning and development team.

Prior to becoming a banker in 2017, she spent 20 years in Arkansas higher education, working in various marketing and enrollment management roles as well as serving as an adjunct faculty member. In addition to teaching credit courses, Lori has experience as a team facilitator and workforce development instructor.

Lori holds a bachelor’s degree in business administration and a master’s degree in communications. She also earned her certificate in Bank Marketing from the American Bankers Association in 2018.

Day 1: Growth By Design: Building Smarter For A Rapidly Changing Market

2:10 PM Panel: Strengthening Fraud Prevention in the Era of Escalating Attacks

Fraud is surging, fueled by advanced tools like generative AI and voice cloning, which make it easier for bad actors to deceive both financial institutions and their customers. For banks and credit unions, safeguarding member data requires a proactive, multi-layered approach that combines cutting-edge technology, robust identity verification systems, and vigilant staff training along with incentives to catch and communicate anything odd in member interactions. This panel will bring together industry leaders to share actionable insights on how to combat this growing threat while maintaining customer trust and operational efficiency. Panelists will discuss how financial institutions can:  

  • Evaluate risks and implement programs, tools, and processes to mitigate them 
  • Leverage ai-driven tools to detect fraudulent activity early 
  • Implement effective training programs to empower frontline and back-office teams 
  • Plan for the unknown – i.e., putting processes and chains of command into place when unexpected fraud hits 

Check out the incredible speaker line-up to see who will be joining Lori.

Download The Latest Agenda