Andrew Piron | Future Branches Austin

Future Branches Austin 2025

November 18 - 20, 2025

JW Marriott Austin, TX

Andrew Piron

Andrew Piron

President, Americas BusinessNext

Andrew Piron brings over 20 years of fintech, SaaS, and digital transformation expertise as President of BusinessNext Americas. With leadership experience at Backbase and other forward-thinking companies, Andrew co-hosts the Banking on Experience podcast where he explores financial services innovation. He specializes in creating member-focused growth strategies that help credit unions and banks build stronger relationships and drive meaningful results.

FROM TRANSACTIONS TO RELATIONSHIPS: ELEVATING CX IN A TRUST-DRIVEN ERA

9:40 AM Keynote: Beyond the Tech Stack: A Strategic Conversation on Building Teams That Scale with Technology

What if the secret to competing with big banks isn't just better technology—it's a better approach to technology?

Join Jonah LaFollette, Chief Strategy Officer at Foothill Credit Union, and Andrew Piron from BusinessNext for an honest conversation about transformation that actually works. This isn't another vendor pitch or feature demo. It's the real story of how a mid-sized credit union built a winning strategy by thinking beyond individual software solutions.
Jonah will share Foothill's journey from fragmented systems to unified member experiences, including the challenges they faced, and lessons learned along the way. Andrew brings perspective from working with dozens of institutions navigating similar transformations, highlighting what separates the winners from those still struggling with data silos.
You'll discover a practical framework that goes beyond technology to include strategy, process, and—most importantly—people development. Because the institutions thriving in today's competitive landscape aren't just buying better software; they're building better approaches to how technology, teams, and member experience work together.
Whether you're a CEO evaluating your next strategic move or a team leader implementing change, you'll leave with actionable insights and the confidence that transformation doesn't have to be overwhelming when approached strategically. This is the conversation that changes how you think about competing and winning.

12:25 PM Interactive Thought-Leader Roundtables

Be sure to join these interactive roundtable sessions and take a deep dive into the specific areas you came to discuss. Opportunities to problem-solve with peers in real time are the best way to go home armed with solutions to put in place immediately. Take control of your own event experience!  

 

Roundtable: Maximizing Retail Staff Potential and Time with Cross-Functional Support  

  • Michael Koch, SVP, President – Region, Happy State Bank  

 

Roundtable: Strategies for Successful Mergers and Acquisitions  

  • Tara Baker, AVP of Branches, All In Credit Union  

 

Roundtable: Creating a Common Purpose and Culture in an Era of Remote Work  

  • Amanda McKenzie, Vice President, Director of Human Resources, First United Bank & Trust  

 

Roundtable: Using Branch WFM to Drive Sales and Enhance CX 

  • Jackie Hudson, Global VP and General Manager, Verint 

 

Roundtable: Engage and Support Employees with AI & Technology in Training and Development 

  • Amy Ballard, AVP of Member Experience, 3Rivers Federal Credit Union 

 

Roundtable: The Mind Reader's Advantage: How AI can Turn Every Interaction into Opportunity 

  • BusinessNEXT 

Check out the incredible speaker line-up to see who will be joining Andrew.

Download The Latest Agenda