James Anthos

SVP, Director - Distribution Strategy & Retail Analytics Fifth Third Bank

James Anthos Jr. is director of retail distribution strategy and analytics at Fifth Third Bank. He oversees more than 1,100 branches and 2,400 ATMs, including our significant branch expansion into high-growth southeast markets. He actively supports market-by-market strategies for overall branch coverage by creating long-term strategic plans for distribution, including consolidations, relocations, renovations and other initiatives. Anthos collaborates with the bank’s Decision Science Group, leveraging award-winning geospatial capabilities to select optimal branch locations. He also works with the retail design team to develop the NextGen kit-of-parts that supports the overall design and elements of a branch, ensuring each branch is prepared to deliver a banking experience that is a Fifth Third better.

Day One- December 4th 2024

10:35 AM Keynote Fireside Chat: Fifth Third Bank's Approach to Branch Expansion

Fifth Third Bank is redefining its approach to branch expansion by strategically focusing on high-growth markets and community needs. By blending physical and digital banking solutions, the bank aims to enhance customer experiences while remaining committed to sustainability and operational efficiency. During this session, James Anthos of Fifth Third Bank will share details surrounding the bank’s expansion strategy and its impact on both customers and local communities. Expect to hear about:

· Prioritizing high-growth areas based on demographic analysis

· Customizing branch layouts to enhance local engagement and customer experience

· Integrating physical branches with robust digital banking options

· Implementing eco-friendly practices in branch operations and design

· Utilizing analytics to optimize branch performance and resource allocation

Check out the incredible speaker line-up to see who will be joining James.

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