Future Branches 2019

November 18 - 20, 2019

Hilton Austin, Austin, TX

Lisa Huertas, Chief Experience Officer at Texas Tech Federal Credit Union
Texas Tech Federal Credit Union Logo

Lisa Huertas


Chief Experience Officer
Texas Tech Federal Credit Union

Check out the incredible speaker line-up to see who will be joining Lisa.

Download The Latest Agenda

Day Three: Facing the Future Head On: Are You Ready?

Wednesday, November 20th, 2019


11:50 AM Keynote: Make it Personal: Using the Data You Have to Create Deeply Personalized Customer Experiences in Branch

•Your customer only has so many readily available options when it comes to what they can do with their money
•You need to take this into consideration when planning the experiences they can have with you and make those experiences more personal and efficient
•First step involves understanding what customer data you need to accomplish this ‘personal’ experience and why 
•Using the more in depth data you can collect from them to really give them what they want and need